The Bank of America Customized Cash Rewards review highlights one of the most flexible cashback cards available in 2025. This credit card allows you to choose where you earn the most cashback, giving you control over your rewards. 

With a $200 online bonus and up to 6% cashback in your chosen category for the first year, it’s built to suit any lifestyle. Here’s everything you should know before applying.

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About the Bank of America Customized Cash Rewards Card

The Bank of America Customized Cash Rewards credit card offers flexibility to earn cash back that matches your spending habits. You can select your preferred category and manage everything through digital banking tools with no annual fees. 

This Visa Signature card includes purchase protection and travel benefits that add real value. It’s built for users who want control, ease, and reliable rewards. 

You can also use the Bank of America mobile app to track spending and redeem cashback quickly. For secure payments, it works with Apple Pay, Google Pay, and Samsung Pay.

BofA Cash Rewards: Get 2025's Top Customized Cash

Key Features

You can customize your earning category and access advanced mobile banking tools. Security, convenience, and flexibility are at the core of this product.

  • 6% cashback in your chosen category for the first year.
  • $200 online cash rewards bonus after spending $1,000 in the first 90 days.
  • No annual fee for cardholders.
  • Customizable rewards with seven categories to choose from.
  • Access to mobile banking, digital wallets, and real-time alerts.
  • Advanced fraud protection with $0 liability on unauthorized transactions.

Rewards Program Explained

The rewards system is straightforward but flexible. You earn cashback depending on your spending category and can adjust it monthly. 

There are also bonus rewards for grocery and wholesale club purchases. These features make the card suitable for varied spending patterns.

Cashback Categories

You can choose from seven categories where you’ll earn the highest cashback rate:

  • Gas and EV charging stations
  • Online shopping
  • Dining and restaurants
  • Travel
  • Drug stores and pharmacies
  • Home improvement and furnishings
  • Cable, internet, and phone plans

The card also gives 2% cashback at grocery stores and wholesale clubs. Every other purchase earns 1% cashback. This structure helps you earn on essentials and special expenses alike.

First-Year Bonus and Limits

In your first year, you earn 6% cashback in your selected category, combining 3% base and 3% promotional rates. This bonus applies to the first $2,500 in combined purchases per quarter.

After that, you continue to earn 3% in your chosen category and 2% at grocery or wholesale clubs. Your cashback never expires as long as the account stays active. 

You also receive a $200 bonus once you spend $1,000 within 90 days of opening the account. These combined benefits make the first year especially rewarding.

Preferred Rewards Bonus

Bank of America Preferred Rewards members can earn 25% to 75% more cashback automatically. This boosts your 3% category rate to as much as 5.25%, depending on your tier level. 

To qualify, you need eligible Bank of America or Merrill accounts with sufficient balances. The program rewards loyalty and enhances returns for long-term clients. 

Preferred members also benefit from better interest rates and service options. It’s a valuable advantage for users with deeper banking relationships.

Interest Rates and Fees

Its introductory and variable APRs are structured to help you save in the short term. The balance transfer fees are reasonable compared to other cards in its class. It also maintains transparency across all listed fees.

  • Introductory APR: 0% for the first 15 billing cycles on purchases and balance transfers made within 60 days.
  • Standard APR: Variable between 17.99% and 27.99%, depending on credit score.
  • Balance Transfer Fee: 3% during the first 60 days; 4% afterward.
  • Annual Fee: $0 — no maintenance or renewal costs.

This setup benefits users who plan large purchases or transfers early. Paying off balances during the intro period can prevent interest charges. 

Afterward, maintaining good credit helps you qualify for the lowest possible rate. It’s a fair structure for disciplined cardholders.

Eligibility Requirements

This card is open to U.S. residents aged 18 and above. Applicants should have a good to excellent credit score. Proof of income and valid identification are also required. 

Existing Bank of America customers can apply more easily through their online account. Income and credit history affect approval and credit limits. 

Applicants with stable financial backgrounds are more likely to be approved. The process is quick, and most decisions are made within minutes. If approved, you’ll receive your card by mail in about a week.

BofA Cash Rewards: Get 2025's Top Customized Cash

Application Process

You can apply online in minutes. The process is simple and user-friendly. Make sure to have your financial details ready. Below are the steps to complete your application.

  • Visit the official Bank of America website and select “Apply Now.”
  • Fill in your personal details, such as your name, address, and Social Security number.
  • Provide employment and income information for credit evaluation.
  • Choose whether to apply as an existing customer or a guest.
  • Review the terms, confirm your category choice, and submit your application.

Applications are processed quickly, and results are often immediate. Once approved, your card is mailed within 7–10 business days. 

You can then activate it online or via mobile banking. The entire setup is paperless and secure.

Security and Digital Features

The card offers several digital tools and security options. These help you manage your account and protect against unauthorized use. 

Everything can be controlled from the Bank of America mobile app. Below are the most useful features.

  • Stay Protected: 24/7 fraud monitoring and $0 liability for unauthorized transactions.
  • Balance Connect: Optional overdraft protection when linked to your checking account.
  • Paperless Statements: Secure online access to account summaries and reports.
  • Digital Wallets: Compatible with Apple Pay, Google Pay, and Samsung Pay.
  • Account Alerts: Get real-time notifications for payments and balances.

Managing your account digitally saves time and increases control. It’s designed for a seamless and secure user experience.

Contact Information

For inquiries, call 800.932.2775 or visit the Bank of America website. You can also apply using priority code HC0226. 

Mail correspondence can be sent to Bank of America, P.O. Box 982234, El Paso, TX 79998-2234. Support is available for both new and existing customers.

Why This Card Stands Out in 2025?

The Bank of America Customized Cash Rewards Card offers flexibility, security, and high-value rewards. Its adjustable categories and no annual fee make it ideal for all types of users. 

You also get digital convenience and generous bonuses in your first year. For those seeking personalized cashback with solid protection, this card is hard to beat.

Disclaimer: Terms, conditions, and rates can change without notice. Always confirm the latest details with Bank of America before applying or using the card.